Whisky, one of the world’s largest spirits, has a history of its own. The name ‘whisky’ itself is a variant on the phrase ‘water of life’ indicting spirits. Teacher’s Highland Cream Scotch Whisky and Beam Global Spirits & Wine Stall have won the biggest recognition awards.
First: Teacher’s Highland Cream Scotch whisky won the InSpirit 2008 award for the best bottled in India scotch.
Second: Beam Global Spirits & wine stall, the makers of Teacher’s, Jim Beam & Sauza won the Best Promotion Award as well.
November 18th, 2008: The fourth largest spirits company in the world, Beam Global Spirits & Wine, has won the IndSpirit Award 2008 for its flagship brand Teacher’s Scotch. Teacher’s Highland Cream Scotch has been awarded as the Best Bottled in India Scotch for 2008 making it the undisputed leader in its category. This Award was presented to Teacher’s by Mr. Gavin Hevitt, Chief Executive, Scotch Whisky Association. In addition, Beam Global Spirits and Wine India also won an award for the Best Stall which served exotic Sauza cocktails and had blind tasting sessions for the authentic Jim Beam bourbon whiskey.
Commenting on the association, Mr. Harish Moolchandani, CEO & MD, Beam Global Spirits & Wine India and Indian Sub-Continent, said, “The acclaim and recognition that adorns us will always be a source of great pride and commitment to refine and expand the base of our admirers. We are pleased to accept this appreciation for our brand & its quality in India. This Award will further distinguish Teacher’s Scotch in the wide array of its genre of spirits.”
Teacher’s traces its roots as far back as the 1830s – to William Teacher, a Victorian grocer who started selling whisky in Glasgow, Scotland. Teacher’s uses over 35 different single malt whiskies in its blend. These malts are balanced and harmonised delivering the same full rich taste that William Teacher created over 178 years ago. The blend has an exceptionally high malt content which gives it a richer full bodied flavour. Today, Teacher’s is one of the leading and largest selling Scotch brand.
IndSpirit is a mega alcobev trade event that is held annually. The two day conference serves as
a congregation of not just the alcobev industry in India, but also those who are directly or indirectly connected to this brand, from the importers & distributors to the consumers.
Teacher’s Family takes great pride in meticulously following a 178 year old tradition of producing the finest spirits known to man. Teacher’s 50 is a premium 12 year old Scotch whisky – A legacy that was started by William Teacher’s in 1830. Teacher’s is a key Whisky brand in the Beam Global portfolio, a dominant global Scotch player and a market leader in India.
About Beam Global Spirits & Wine
Inspiring conversations around the world, Beam Global Spirits & Wine, Inc., is building brands people want to talk about. Consumers from all corners of the globe call for our brands, including Jim Beam® Bourbon, Sauza® Tequila, Canadian Club® Whisky, Courvoisier® Cognac, Maker’s Mark® Bourbon, Laphroaig® Scotch Whisky, Ardmore Scotch Whisky, Larios® Gin, Whisky DYC®, Teacher’s® Scotch Whisky, DeKuyper® Cordials and Liqueurs, Knob Creek® Bourbon and Starbucks™ Liqueurs. Beam Global Spirits & Wine is part of Fortune Brands, Inc. (NYSE:FO), a leading consumer brands company with annual sales exceeding $8 billion.