Teacher’s – The best Scotch Whisky in India

Whisky, one of the world’s largest spirits, has a history of its own. The name ‘whisky’ itself is a variant on the phrase ‘water of life’ indicting spirits. Teacher’s Highland Cream Scotch Whisky and Beam Global Spirits & Wine Stall have won the biggest recognition awards.

First: Teacher’s Highland Cream Scotch whisky won the InSpirit 2008 award for the best bottled in India scotch.

Second: Beam Global Spirits & wine stall, the makers of Teacher’s, Jim Beam & Sauza won the Best Promotion Award as well.

November 18th, 2008: The fourth largest spirits company in the world, Beam Global Spirits & Wine, has won the IndSpirit Award 2008 for its flagship brand Teacher’s Scotch. Teacher’s Highland Cream Scotch has been awarded as the Best Bottled in India Scotch for 2008 making it the undisputed leader in its category. This Award was presented to Teacher’s by Mr. Gavin Hevitt, Chief Executive, Scotch Whisky Association. In addition, Beam Global Spirits and Wine India also won an award for the Best Stall which served exotic Sauza cocktails and had blind tasting sessions for the authentic Jim Beam bourbon whiskey.

Commenting on the association, Mr. Harish Moolchandani, CEO & MD, Beam Global Spirits & Wine India and Indian Sub-Continent, said, “The acclaim and recognition that adorns us will always be a source of great pride and commitment to refine and expand the base of our admirers. We are pleased to accept this appreciation for our brand & its quality in India. This Award will further distinguish Teacher’s Scotch in the wide array of its genre of spirits.”

Teacher’s traces its roots as far back as the 1830s – to William Teacher, a Victorian grocer who started selling whisky in Glasgow, Scotland. Teacher’s uses over 35 different single malt whiskies in its blend. These malts are balanced and harmonised delivering the same full rich taste that William Teacher created over 178 years ago. The blend has an exceptionally high malt content which gives it a richer full bodied flavour. Today, Teacher’s is one of the leading and largest selling Scotch brand.

IndSpirit is a mega alcobev trade event that is held annually. The two day conference serves as
a congregation of not just the alcobev industry in India, but also those who are directly or indirectly connected to this brand, from the importers & distributors to the consumers.

About Teacher’s

Teacher’s Family takes great pride in meticulously following a 178 year old tradition of producing the finest spirits known to man. Teacher’s 50 is a premium 12 year old Scotch whisky – A legacy that was started by William Teacher’s in 1830. Teacher’s is a key Whisky brand in the Beam Global portfolio, a dominant global Scotch player and a market leader in India.

About Beam Global Spirits & Wine

Inspiring conversations around the world, Beam Global Spirits & Wine, Inc., is building brands people want to talk about.  Consumers from all corners of the globe call for our brands, including Jim Beam® Bourbon, Sauza® Tequila, Canadian Club® Whisky, Courvoisier® Cognac, Maker’s Mark® Bourbon, Laphroaig® Scotch Whisky, Ardmore Scotch Whisky, Larios® Gin, Whisky DYC®, Teacher’s® Scotch Whisky, DeKuyper® Cordials and Liqueurs, Knob Creek® Bourbon and Starbucks™ Liqueurs.  Beam Global Spirits & Wine is part of Fortune Brands, Inc. (NYSE:FO), a leading consumer brands company with annual sales exceeding $8 billion.

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Where is the Bond I once knew?

Quantum of Solace is a sequel to a high octane adventure of James Bond in Casino Royale. Betrayed by the woman he loved, James Bond makes this mission personal and continues to fight in order to reveal the truth behind his misery. However, where is the Bond we once knew? This new bond movie looks like any another action thriller where hero beats the crap out of the enemies. Since I am a true fan of Bond movies, it came as a disappointment. Like all other Bond fans, I wanted to see Bond using his Hi-Tech gadgets and gizmos with Bond’s world famous theme track playing in the background.

Can you imagine Superman with no powers, struggling to fly and penetrate walls through his laser beam coming out his eyes?  Imagine Spiderman who can’t use his spider web to swing around in the city. These two superheroes will look nothing better than mock up artists portraying themselves as Superman and Spiderman.  In Quantum of Solace Bond has only one gadget and that was a Hi-Tech cell phone. What a shame!! Nevertheless, Daniel Craig looks toughest of all the Bonds who can break a rock solid wall with his fist.

What comes to your mind when you think about James Bond, a 007 agent? A charming man with an impeccable intelligence and possesses an attitude of a daredevil. Remember that scene from Goldeneye where Bond drives a Russian tank through the streets of St. Petersburg following Ouromov’s car, leaving behind a path of destruction.

Children in India grow up referring Bond as the toughest character. I am sure you must have said or heard this line sometime “He thinks himself a Bond” or “Who is the Bond of this area?” James Bond new looks and behaviour is fine for a change, but I hope Bond comes back to his normal self. James Bond is a name enough to make this movie a big hit but if 007 keeps behaving like a heartbroken man then his charm will be over soon.

A soldier’s heart goes out to his deceased friend, Sandeep Unnikrishnan

I received a mail from my friend Maj. Varun Bajpai whose heart goes to his very close friend Maj. Sandeep Unnikrishnan. He expresses his feelings for all the soldiers who laid their lives in the line of fire. Truly, these soldiers are the real heroes everything else fades away in front of these real sons of the nations. Let’s just see what goes inside a soldier as he recalls a poem dedicated to all the soldiers who fought and sacrificed their lives for their beloved nation. My eyes are moistened as I see Maj. Sandeep Unnikrishnan’s profile under Varun Bajpai’s profile on facebook. Sandeep Unnikrishnan and all who sacrificed their life in this ordeal have become immortal in every heart that beats in this country.

 

Major Varun says

As the carnage continues in Mumbai, and the innocent blood splashes all over the scene… accompanied by all the meretricious and politically correct statements of our politicians, one thing is sure, that at least few men of honour are there on whom, we rely with our baton of existence and survival. As on date when our fellow Officers and men are pioneering the offensive on behalf of the nation, I feel proud to be part of the forces, with all its ups and downs… The officers and men who have laid their lives for nation, relentlessly giving their best, without a wink or a thought are the real heroes… They somehow proved that ‘come what may’, Humanity would be the last adored virtue, always and every time. Let’s carry the thankfulness in our heart in its most genuine form without any show-off, because certainly the men in arms deserve it. I SALUTE THEM.

 

The poem “SENTRY” was written while holding a post in atop a mountain somewhere on the LOC… Hope it makes all sense now… 

 

                     SENTRY

 

Life often comes knocking at my door

           for a casual appraisal of our daily chore

It chides me often for wasting it away

           for drifting with me and loosing myself in its sway

 

The other day I stood sentry after last light

          when life came visiting at the sentry post site

It gave me a strange look and then remarked

         how can you be sentry for the life’s better part

 

I looked at life and smiled at its loving concern

         and said, “from a soldier, you have a lot to learn”

Gazing at the horizon and then yonder

          I was ready with a reply, after a brief ponder

 

Life, you often spend your life without 

          a worthwhile cause

Today you must think and give yourself

          a brief pause….

 

life was taken aback, to be astonished

she was surprised, and she was astonished

 

When a sentry stands guard in his

         battle fatigues dressed

He is the one, who is doubly blessed

         Blesses him God, for the harsh duty he stands

Blesses him all people for safety to them 

         and their lands

 

When I stand sentry, I enable the children to read

         to grow up tomorrow and give us the lead

When I stand sentry, the farmers till their land

        They churn out rich crops from the grains of sand

 

When I stand sentry, the doctors save your progeny

         they toil to carry out life saving surgery

When I stand sentry, factories work day and night

         contributing in no small measure to the nation’s might

 

When I stand sentry, in comfort works the scientific minds

         to reinvent science and making us proud with their new find

When I stand sentry, in peace the people sleep

         to awaken the next day, ready for a giant leap

 

When I stand sentry, on the altar of duty I pray

          tell me life of all, who is the luckiest today

My duty is GOD, my duty is DIVINE

          What’s better than life in the duty’s line

 

This is a very small description in my words, but I m sure we all should be proud of our soldiers beyond the preview of the above mentioned lines.

 

JAI HIND

Major Varun Bajpai

 

I salute all the soldiers who have dedicated their lives to protect us and our nation.